A camel double-breasted blazer worn open over a black top.
A long chocolate-brown shirt dress, belted at the waist, with a brown leather tote.
A claret ribbed knit with a high neck, worn with a black leather belt.

The new label

Everyday clothes, cut with intent.

Modaest is womenswear for the way you actually dress — long skirts, soft tailoring, honest knits and shirts that move with you, in a palette that goes with everything you already own.

Discover the collections View the lookbook

The label

Modaest dresses the woman who has no time for noise. Fewer pieces, cut better, worn for years.

The Collections

Four ways into the wardrobe, each built to work with the other three.

  • An olive shirt dress with a long, full skirt, belted at the waist. No. 01 Dresses Long lines, softly belted. Shirt dresses and pleated columns that go from desk to dinner without a change.
  • A cream belted blazer with patch pockets and a wide notch lapel. No. 02 Outerwear Blazers and short jackets cut with room in the shoulder, made to sit over everything else you own.
  • A sand-coloured tunic with long sleeves, worn over cream trousers. No. 03 Tops & Knits Ribbed knits, long-sleeve jerseys and tunics in the season's earth tones.
  • A long plaid wrap skirt in brown and black check. No. 04 Skirts Wrap skirts and plaid midis, with wide-leg trousers cut to carry a whole outfit on their own.
A white tiered dress with a black lace shawl, on a hillside in autumn light.

The palette

Earth, ink and ecru.

Every piece is dyed to sit beside every other. Choose one colour or all six — they were chosen to be worn together.

  • Moss
  • Cocoa
  • Claret
  • Camel
  • Ecru
  • Ink

Colours shown are the season's core palette. Shades vary a little by screen and by fabric.

The Lookbook

Six outfits, photographed on the street rather than in a studio — the way the clothes are meant to be seen.

  • A navy knit worn with grey plaid trousers on a London street corner.
    Look 01 Plaid & navy
  • A brown jacket and red scarf over a long camel skirt, leaning on a stone pillar.
    Look 02 Camel & claret
  • A gingham shirt with a red knit tied over a long black skirt, against a pole.
    Look 03 Check & red
  • A denim jacket over a red top and beige trousers, beside a red post box.
    Look 04 Denim & beige
  • A brown jacket over a red top with striped trousers, in the wind.
    Look 05 Stripe & chocolate
  • A navy jacket with sand-coloured shorts and a brown bag, beside a vintage car.
    Look 06 Navy & sand

Made to be lived in.

We start with how a garment should feel at four in the afternoon, not how it looks on a hanger.

Cut
Generous where you move, precise where you don't. Shoulders and hems are drawn first, everything else follows.
Cloth
Fabrics chosen for how they fall and how they age, not for how they photograph.
Colour
A small, steady palette. Every piece is meant to sit beside every other, season after season.
Care
Clear care labels and honest sizing, so a piece you love stays the piece you bought.
A close detail of a cream shirt with a high, buttoned collar.

Be first

Hear it from us first.

New pieces, restocks and the occasional note from the studio. Nothing more, and never more than twice a month.